How We Design Corporate Wine Experiences
How We Design Corporate Wine Experiences
Story-Driven, Bespoke, and Tailored to Your Objectives
At Lunzer Wine, we create bespoke corporate wine experiences that bring people together - warm, intelligent, naturally hosted moments that make business relationships stronger and conversations easier.
Our events are known for their relaxed sophistication: beautifully curated wines, intuitive hosting, thoughtful pacing and an atmosphere where clients, partners and colleagues feel genuinely at ease.
Peter’s depth of knowledge, understated humour and decades of senior-level hosting shape our signature approach. Today, this is delivered not only by Peter but also by our growing team - each sharing the same commitment to warmth, intelligence and exceptional service.
Although Lunzer Wine is based in London, our events have been hosted across the UK, throughout Europe and in major professional hubs worldwide. Whether you’re entertaining a few senior partners around a private dining table or welcoming hundreds of guests to a flagship client reception, every experience is shaped entirely around your audience, objectives and budget.
At its heart, Lunzer Wine is about connection: creating meaningful moments that feel effortless for you and unforgettable for your guests.
A Taste of What’s Possible
The world of wine offers endless directions
to explore, from regions and grape varieties to history, geology, style and innovation.
Because every Lunzer Wine event is bespoke, we design themes that fit your
audience, your objectives and the atmosphere you want to create.
The Marriage of Food & Wine is naturally woven into all of our experiences. Whether subtle or center stage, we
always show how the right wine can elevate a dish and how the right food can completely transform the wine in your glass.
Below are a few of our most popular formats, but they are only a starting point.
New World versus Old World
One of our most requested themes, this tasting explores the contrast between traditional wine regions and the dynamic styles of the New World. Guests compare pairs of wines side by side, discovering how climate, winemaking philosophy and regional character shape what is in the glass. With guided inclusive hosting, every participant is encouraged to trust their own judgement and vote for the style they prefer.
What a Difference a Year Makes
This theme highlights how dramatically wine can change from one vintage to the next. Guests compare two consecutive years from the same producer, learning how weather, ripeness and winemaking choices shape the outcome. A fascinating introduction to the patience, skill and unpredictability behind winemaking, and a brilliant conversation starter for any audience.
Battle of the Bubbles
A blind tasting showdown of sparkling wines, Champagne, Cremant, English sparkling and more, where perception meets palate. Guests taste four sparkling wines completely blind and vote on their favourites, discovering how easily our assumptions can overpower what we actually taste. Fun, competitive and brilliantly conversation starting, this format is perfect for networking and energising a room.
A Taste for Investment
An elegant exploration of investment grade
wines without a sales pitch. This theme introduces guests to rare and
investment worthy wines through stories of provenance, scarcity, storage,
ageing and value. It is a refined, intelligent format that blends pleasure with
perspective, helping guests understand why some wines develop extraordinary
character over decades while others do not. Ideal for wealth management,
private investor audiences or leadership groups.
WHAT CAN WE DO FOR YOU?
At Lunzer Wine, we create tailored corporate wine experiences designed to strengthen relationships, elevate conversations and bring people together with ease. Every event is fully bespoke, shaped around your objectives, your audience and the atmosphere you want to create.
Whether you are hosting clients, engaging partners, uniting teams or adding warmth to a larger business gathering, we design each experience with precision, intelligence and a
lightness of touch.
Formats we deliver include:
• Networking Experiences• Client Appreciation Lunches, Dinners & Tastings
• Leadership and Boardroom Sessions
• Kick-offs, Conferences and Summits
• Virtual Tastings
• Team-Building Sessions
• Gala Dinners and Premium Hospitality
• During, or After-Dinner Speaking
• Wine Excursions and Vineyard Visits
If you are shaping a corporate event and want something warm, intelligent and memorable, we will design the right format for you, completely bespoke and delivered with the Lunzer signature.
